About Editorial Backlinks

A family founded agency built around editorial quality and long term results.

Editorial Backlinks was founded by husband and wife team Jenny Moris and David Moris with a shared belief that link building should be transparent, ethical and built around real editorial value.

20+ years combined experience 100+ SEO professionals trained 50+ clients served
Jenny Moris, Co Founder of Editorial Backlinks

Jenny Moris

Editorial outreach, campaign messaging, publisher relations and client communication.

David Moris, Co Founder of Editorial Backlinks

David Moris

SEO strategy, campaign planning, quality control and long term business growth.

Our Story

A more transparent approach to editorial link building.

Jenny and David created Editorial Backlinks after seeing businesses invest in links without enough visibility into where those links came from, how outreach was managed or whether the placements would provide lasting value.

Together, Jenny and David bring more than 20 years of combined experience in digital marketing, public relations, SEO, content strategy and online brand growth. They have worked with businesses across different industries, trained more than 100 SEO professionals across four continents and supported over 50 clients in improving search visibility, digital authority and online reputation.

Their journey began with a simple observation: many businesses were investing in link building without fully understanding where their links came from, how outreach was being handled or whether those links would provide lasting value. Jenny and David saw an opportunity to create a better approach, one based on genuine relationships, relevant content, strategic outreach and clear communication.

Today, Editorial Backlinks helps startups, agencies, entrepreneurs and established brands earn meaningful editorial backlinks through personalized outreach, expert led campaigns, useful content and genuine publisher relationships.

For Jenny and David, Editorial Backlinks is more than an agency. It is a family founded business built to help other businesses grow their visibility, strengthen credibility and earn online recognition that lasts.

20+
Years
Combined digital marketing experience
100+
Professionals
SEO professionals trained across four continents
50+
Clients
Businesses supported across varied industries
1
Family Founded Agency
Committed to ethical editorial link building
Meet the Founders

Experience behind every campaign.

The founder cards are designed to keep the images and written content balanced. Key responsibilities, experience and specialisms now appear directly beneath each photograph.

Jenny Moris

Co Founder

Jenny Moris is a public relations and digital outreach specialist with more than nine years of experience in media relations, journalist outreach, content development and brand communication.

At Editorial Backlinks, Jenny oversees campaign messaging, outreach quality, media relationships, content standards and client communication. She is passionate about helping businesses turn their knowledge, experience and original insights into credible media opportunities and valuable editorial coverage.

Her approach is based on relevance and authenticity. Rather than sending generic pitches or relying on automated outreach, Jenny focuses on understanding what journalists and publishers need and connecting them with useful, well positioned expert contributions.

David Moris

Co Founder

David Moris is a digital marketing and SEO professional with extensive experience in search strategy, link acquisition, content marketing, campaign management and professional training.

He has contributed to the development of more than 100 SEO professionals across four continents and has helped businesses understand how to build stronger online authority through sustainable, strategy led marketing.

At Editorial Backlinks, David oversees SEO strategy, campaign planning, performance, quality control and long term growth. His focus is on ensuring that every backlink supports a broader objective, whether that means improving search visibility, strengthening topical authority, building trust or increasing brand awareness.

Our Team

Writers and communications specialists who strengthen outreach.

Editorial Backlinks works with experienced writers and public relations professionals who support HARO style responses, Qwoted outreach, editorial research and clear expert led content.

Laura Mercier

Laura Mercier

Miami, USA

Laura Mercier is a strategic communications leader and freelance writer with more than 10 years of experience helping organizations communicate complex ideas with clarity, build trust and strengthen engagement.

Her background spans journalism, association publishing, internal communications and change communications. She helps shape clear, useful expert responses for journalist and publisher opportunities.

HARO and Qwoted Expert Writer
Malaika

Malaika

England, UK

Malaika is an award winning public relations consultant with more than seven years of experience across external communications, crisis management, events and digital campaigns.

Her agency and in house experience supports strong message positioning, polished outreach and credible expert writing for both business and consumer brands.

HARO and Qwoted Expert Writer
Christopher Robinson

Christopher Robinson

San Francisco, USA

Christopher Robinson studied creative writing at San Francisco State University and developed experience in storytelling, collaborative writing and performance based creative projects.

His writing and social service background helps him produce original, people focused content that is clear, engaging and suitable for editorial campaigns.

Editorial Content Contributor
What Shapes Every Campaign

The principles behind the work.

Transparency

Clear communication from campaign planning and outreach through reporting and follow up.

Editorial Relevance

Useful contributions, contextually relevant publications and links that provide value to real readers.

Strategic Alignment

Every placement should support broader goals such as search visibility, authority and brand trust.

Long Term Quality

Sustainable results built through thoughtful content, real relationships and consistent quality standards.

Ready to work with a transparent editorial outreach partner?

Share your website, goals and expert credentials for a campaign review focused on relevance, quality and sustainable editorial value.